Creating online content that sells and works for you
JUST DO IT!
One of the biggest challenges people who want to begin creating digital products experience is getting it done. It's really exciting to come up with your big idea and begin to work on it. But sometimes as time goes on, the energy wanes and doubt creeps in. Or maybe you don't know where to begin with your idea. Or you get busy with other work and suddenly your passion project slips to the bottom of the list. Or you tell yourself you don't have all the perfect tools you need to get started. Or you want it to be absolutely perfect before you put it out into the world. The reasons to not work on your digital products seem to pile up. But I'm here to tell you... just start. And I'm here to help you.
There are innumerable kinds of digital products and formats you can use to put out your knowledge, expertise, and wisdom. Here are a few examples:
Ebooks, workbooks, tip sheets, and other written materials
There is no one-size-fits-all approach to learning! There are people out there who are interested in learning from you. Whether that's yoga instruction, nutrition education, business consulting, baby sleep training, or even how to take care of goats! I'll help you honestly evaluate your idea and come up with a great approach we can try together. My best advice to you is: just do it!
I can help you with...
Create online trainings teaching others about your zone of genius. I'll help you strategize about your content, review your existing assets, corganize it for optimal learning, and assist in writing as needed. There is no one-size-fits-all approach to online learning.
Membership programs are growing in popularity. These are great options if you have a lot of content and you want to offer a personal approach to your audience on the regular. Perfect for those who enjoy creating a sense of community and audience feedback.
Create "lite" versions of your content, either as entry-level products or as downsells. Go narrow and deep on a specific topic or pain point. Many people find that starting their digital product empire with mini-courses to be the ideal way to start. This is also a great option to repurpose your existing assets in new and inventive ways in order to maximize your material... and your revenue.
Sometimes you may not know your ideal format or what you're looking to do doesn't fall cleanly into an existing model. We'll look at your business and content, as well as your desired level of effort, to come up with a creative digital product solution that works for you and our audience.